Tom Fricke, Expert-In-Residence

Tom Fricke is an Expert-In-Residence and Special Advisor for The Lucas Group—a spin off from Bain & Company that has completed more than 700 due diligence, growth strategy, and performance improvement assignments.

Tom is an experienced Turnaround/Transformational CEO with over 25 years of experience leading companies that have ranged from $50M to multi-billion dollar enterprises in consumer products, retail and restaurant industries and in the United States, Puerto Rico and Australia.

Most recently, Tom was CEO of HMSHost, the $2.4B market leader in airport and motorway concessions. He has deep background in Corporate Strategy – working at Bain and Company, on the Corporate Planning staff at PepsiCo and leading Strategic Planning at Frito Lay– coupled with strong operational skill leading PepsiCo business units in the United States, the Caribbean and Australia. In addition he has many years of retail experience at Giant Eagle Supermarkets, Home Depot, and Cartridge World.

Tom has a strong history of delivering significant improvement to top line growth, operating margins and company morale and culture, and his businesses have been recognized as leaders in their industries winning numerous internal and external awards. Tom is a passionate leader of team effort who believes that leaders need to be visible and engaged at all levels in the organization.

Tom is on the Board of Directors of O2Living, a start-up cold pressed juice company, as well as the U.S. Naval Academy Alumni Association – Athletic and Academic Excellence.

Tom has a Mechanical Engineering degree from the United States Naval Academy and MBA from Stanford University.